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TOPIC: "Digitalizing Growth in Chemicals"
The global chemical industry continues to face challenges to foster innovation and deliver profitable organic growth. Digitalization is playing an increasing strategic role in pursuing growth pathways. Fast movers that adopt the right mindset and invest in the right digital resources stand to gain huge benefits, including increased market share, more agile innovation best practices, and profitable growth, both in the near term and the longer term. In just the past year, such major global chemical companies as Arkema, BASF, Evonik, and Solvay have made digital transformation a top priority.
This presentation will address such issues as:
- What are the digital trends impacting chemicals and materials?
- Where are companies today with digitalization?
- What does digitalization bring to sales and marketing, and Innovation/R&D?
- What are the barriers to digitalization?
- What are successful companies doing?
Speaker:
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James M. Weatherall,
Global Vice President,
SpecialChem |
About our Speaker:
James M. Weatherall is a Global Vice President at SpecialChem, the leading digital marketing firm serving the global chemicals and materials industry. He supports the firm’s clients in the Americas by implementing strategic and operational marketing programs aimed at driving growth and accelerating innovation in cosmetics, coatings, adhesives, and plastics markets. He holds a MMS in Management and a BS in Chemistry, both from the Stevens Institute of Technology in NJ. He is currently the President of the Société de Chimie Industrielle – American Section. Although a NJ native, he and his wife now reside in Los Angeles, CA.